Gravitas
I was talking to a really smart recruit a couple of weeks ago.
Today was her first day, and we’re excited to have her, since she was already so well known to us via her Twitter presence. In her honor I’m relaying something she said during the interview process that stuck with me:
“Everyone holds the predecessor in higher regard than the modern equivalent. The book has more gravitas than the newspaper; the newspaper has more gravitas than the blog; the blog post has more gravitas than the tweet.”
Given how gosh-darned busy we all are, it’s no surprise that each cycle of evolution represents a condensed approach to content (though I shudder to think what will proceed from 140–character tweets).
“Gravitas” comes not only from history, but from the thoughtfulness and effort required to create and consume the content.
Welcome aboard, Sandy.
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Comments
As a good friend said to me last weekend, "The candidates I hire are the candidates I learn from."
Posted by: Rick Burnes | May 7, 2008 02:30 PM
I think it's sort of similar to human breeding. When two persons get together to have a child (assuming one) they have basically consolidated their genes into one being. That child now has two role-models to shape their life.
Basically, technology is biological... if that makes sense.
Posted by: James Connors | May 7, 2008 08:39 PM