Microsoft’s uber-blogger Robert Scoble tells the world to join him in creating & blogging about a new term: brrreeeport. And lo’! – the blogging masses comply, bleating sheepishly. "Maybe THIS will drive some traffic," we think feverishly. "Now, how did he want me to spell that stoopid word?" Ummmmmm… Baaaa-aa-aaa-ah!

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