Comments on: David Meerman Scott’s New Book

By: Andrew Smith

Andrew Smith — Tue, 05 Jun 2007 19:01:07 +0000

I see from your post that I appear to have helped David with the book – though not sure exactly how….

Looks like I’ll have to wait until the end of the month in the UK before I can buy a copy of the book – though if anyone can enlighten me as to what my contribution was, I’d be very grateful!

By: Dee Rambeau

Dee Rambeau — Sat, 02 Jun 2007 06:42:30 +0000

What is phenomenal about David’s book (and this is no criticism of David because he is a friend…) is that it’s a BGO…a blinding glimpse of the obvious. Now…when I say that, I assume that the readers here are all at a level of “higher understanding” when it comes to PR and the web. David has given us a guidebook that makes SOOOO much sense that you think to yourself, “geez…that’s kind of obvious…why didn’t I think of that?”

The reality is that our clients need this guidance…they’re way behind! But they need it in bite-sized digestible chunks. David has done that.

I’m envious that he writes this popular book while sitting in his Nantucket house looking out at the Atlantic…bastard!

By: Ann Handley

Ann Handley — Sat, 02 Jun 2007 03:09:04 +0000

That’s a serious number of new feeds to catch up on…!

And: So sorry to read about your dog.

By: David Meerman Scott

David Meerman Scott — Fri, 01 Jun 2007 23:08:01 +0000

Thanks Todd!

Your timing is great. Today I am in New York launching The New Rules of Marketing & PR at Book Expo America. It officially comes out on Monday June 4.

And thanks for your help in identifying an awesome case study.

Cheers, David

By: Todd Defren

Todd Defren — Fri, 01 Jun 2007 21:19:09 +0000

Sorry to say, Michael, that our dog died over Xmas. Bloated at the kennel while we were away. Too painful to write about: we’ve lost 2 mastiffs, too young.

That’s why we got the kitten.

By: Michael Morton

Michael Morton — Fri, 01 Jun 2007 21:08:57 +0000

Glad to see my name’s in good company and I’m glad to see SHIFT’s work in David’s new book!

Congrats Todd!

P.S. How’s that dog of yours doing? It’s been forever since you posted about him.

By: Andy Benkert

Andy Benkert — Fri, 01 Jun 2007 20:47:26 +0000

Todd,

I couldn’t agree with you more on what a great, timely book David has written. It’s full of great insights and advice. If anyone is interested in hearing David talk about his book, the company I work for – HRmarketer.com – will be hosting a webinar with David on June 14, 2007. This webinar will focus on how his ideas relate to the HR industry specifically, but as we all know the info presented can be applied to virtually any other niche.

You can find out more about the webinar at http://hrmarketer.blogspot.com/2007/05/upcoming-hrmarketer-webinar-presents.html.

Thanks.

By: Todd Defren

Todd Defren — Fri, 01 Jun 2007 19:43:20 +0000

Heh, good one Ike.

Everyone who’s posted about David’s book has done the same: it’s practically a meme.

But – point taken.

By: Ike

Ike — Fri, 01 Jun 2007 18:36:56 +0000

(access to http://pr-squared.com denied. Bayesian filter ID: #_OF_LINKS 95% certain SPAM LINK BLOG.)

Just kidding.

Although, I’m thinking about starting a blog with “phentermine” in the title…

By: Todd Defren

Todd Defren — Fri, 01 Jun 2007 18:18:11 +0000

Nice catch, Ted. I certainly didn’t expect anyone to see that, nor to be kind enough to “challenge” me on it.

Thanks.