Marketing in a Recession

Because I’ll be traveling all week — engaged in some of the most amazing opportunities of my life, thank you very much! — blogging will likely be light.  Also, I turn 40 on Tuesday, and I’m giving myself the gift of “not worrying about blogging” for the week.  That doesn’t mean I won’t blog, it means I’m not gonna sweat over it if I don’t.

But even though it’s my birthday, I feel the need to give YOU some kind of gift.  It’s not much but I think you’ll like it.

Below I’ve embedded the presentation I gave at Chris Brogan’s New Marketing Summit at Gillette Stadium last Fall.  It’s about “Marketing in a Recession.”  I can guarantee with 100% certainty that this is the only PowerPoint deck about marketing through a downturn that features brain-eating zombies.

(Note that a couple of the slides may have gotten a bit messed up by Slideshare, but it’s just graphical stuff: the core content is all legible.)

I hope you get some value from this deck.  If so — and if you want to help a poor, shameless blogger out on his birthday?! — all I ask is that you share it with your friends and colleagues online.  And suggest that they subscribe to the blog, ‘natch.

Until next time, friends! — I’ll be the guy at the airport bar, hoisting a green beer in your name…

Posted on: March 15, 2009 at 8:24 pm By Todd Defren
28 Responses to “Marketing in a Recession”

 

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