Comments on: Social Media PR Agencies Ranked by Marketers in New Survey

By: public relations branding

public relations branding — Wed, 01 Jul 2009 17:00:11 +0000

I agree that it is exciting to see how creative brands ad professionals are getting with the new wave of mediums that have taken over

By: lauraschroeder (lauraschroeder)

lauraschroeder (lauraschroeder) — Fri, 13 Mar 2009 02:03:32 +0000

Twitter Comment

@dbinkowski ha true. i do think it raises some interesting points though. i found it originally on @tdefren blog. [link to post]

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By: The PR Crisis, The Evolution of PR Agencies and Why We Need to Start Now! | cometbrandingblog

Wed, 11 Mar 2009 13:57:33 +0000

[...] how to get the most out of your PR Agency. Todd wrote a post about Jennifer Leggio’s survey HERE. Today, Jason Baer wrote a post on his Convince + Convert blog called “Clients are Hot for [...]

By: JDEbberly (J D Ebberly)

JDEbberly (J D Ebberly) — Mon, 09 Mar 2009 06:18:29 +0000

Twitter Comment

Social Media PR Agencies Ranked by Marketers in New Survey, by PR Squared - [link to post]

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By: Nicole Jordan

Nicole Jordan — Wed, 04 Mar 2009 23:26:43 +0000

Hi Todd,

Great post on the first survey and thanks again for letting me guest post! For everyone who works at a PR agency and who is invested in the future of this industry, please take a few minutes and fill out part II: http://www.surveymonkey.com/s.aspx?sm=5BPlvFMNesTc7Iw4FEnJ2A_3d_3d

My and Jennifer’s goal is to get 1,000 completed surveys. We’re at 260 and counting. We need your help. Thanks!

By: George Snell

George Snell — Wed, 04 Mar 2009 14:13:10 +0000

Traditional PR is dead. Traditional PR’s focus is media relations – designing programs to get “clips.” If you’re still creating programs for that kind of practice then you’re going to the old school. PR agencies should be focusing on helping clients speak directly to customers – and engaging with the community around them (partners, employees, analysts, prospects, etc.). And, yes, that includes the media – new and old.

It’s about helping clients go beyond the media and create their own compelling content. Now I know SHIFT believes in that because it is ahead of other agencies in announcing a content practice.

So when I write about traditional media being dead:

http://tinyurl.com/aa42zg

I’m talking about the old methodologies and approaches to it. And surely we can agree that that is dead.

By: TDefren

TDefren — Tue, 03 Mar 2009 22:39:21 +0000

Thanks, all. Much appreciated.

By: Shimano Fishing

Shimano Fishing — Tue, 03 Mar 2009 19:14:06 +0000

It continues to get increasingly exciting to watch where PR is heading in light of social media’s influence. Keep up the good work Todd.

By: Derek Beckwith

Derek Beckwith — Tue, 03 Mar 2009 17:07:43 +0000

Makes me proud to be a former SHIFTer. Congrats to the entire SHIFT team for a job well done and credit well deserved.

By: Lewis Green

Lewis Green — Tue, 03 Mar 2009 14:34:22 +0000

Congratulations Todd. And keep the fire going in that warm glow you’re feeling.