Comments on: Why So Sensitive? http://www.pr-squared.com/index.php/2009/03/why-so-sensitive Social Media and Public Relations Consulting � PR Squared Fri, 19 Mar 2010 15:46:01 +0000 http://wordpress.org/?v=2.9.1 hourly 1 By: Why Entrepreneurs Should Hire Solo PR Pros | Solo PR Pro | Resources for Independent PR & MarCom Consultants http://www.pr-squared.com/index.php/2009/03/why-so-sensitive/comment-page-3#comment-16693 Why Entrepreneurs Should Hire Solo PR Pros | Solo PR Pro | Resources for Independent PR & MarCom Consultants Thu, 01 Oct 2009 14:35:09 +0000 http://www.pr-squared.com/index.php/2009/03/why-so-sensitive#comment-16693 [...] the world of entrepreneurial ventures and startups, there are frequent discussions of whether Public Relations is necessary (in fact, a Google search for the phrase “pr is dead” [...] [...] the world of entrepreneurial ventures and startups, there are frequent discussions of whether Public Relations is necessary (in fact, a Google search for the phrase “pr is dead” [...]

]]> By: The (Social Media) Natives are getting restless » The Buzz Bin http://www.pr-squared.com/index.php/2009/03/why-so-sensitive/comment-page-3#comment-14640 The (Social Media) Natives are getting restless » The Buzz Bin Mon, 17 Aug 2009 15:39:33 +0000 http://www.pr-squared.com/index.php/2009/03/why-so-sensitive#comment-14640 [...] is dead.” Go ahead and fill in that blank with the usual suspects; blogging, Twitter, PR, marketing, FriendFeed, the press release, the media, etc. Admit it, you’ve probably seen, [...] [...] is dead.” Go ahead and fill in that blank with the usual suspects; blogging, Twitter, PR, marketing, FriendFeed, the press release, the media, etc. Admit it, you’ve probably seen, [...]

]]> By: Taweel Reading – Where Was the Essence of PR Lost? « MSVU Social Media Course Blog http://www.pr-squared.com/index.php/2009/03/why-so-sensitive/comment-page-3#comment-7545 Taweel Reading – Where Was the Essence of PR Lost? « MSVU Social Media Course Blog Thu, 14 May 2009 19:11:10 +0000 http://www.pr-squared.com/index.php/2009/03/why-so-sensitive#comment-7545 [...] the essence remains the same how has our profession fallen between the cracks? There are some great theories suggesting that entry level PR people responsible for writing press releases and getting their [...] [...] the essence remains the same how has our profession fallen between the cracks? There are some great theories suggesting that entry level PR people responsible for writing press releases and getting their [...]

]]> By: How to turn your media relations into media relationships http://www.pr-squared.com/index.php/2009/03/why-so-sensitive/comment-page-2#comment-5642 How to turn your media relations into media relationships Tue, 28 Apr 2009 04:24:44 +0000 http://www.pr-squared.com/index.php/2009/03/why-so-sensitive#comment-5642 [...] As an editor, ducking clumsy pitches (in all media) and screening calls are part of the job. But while working in the marcom trenches, I learned to sympathize with PR folks who have to deal with editors and reporters, and the often unfair bad rap that PR has to overcome. [...] [...] As an editor, ducking clumsy pitches (in all media) and screening calls are part of the job. But while working in the marcom trenches, I learned to sympathize with PR folks who have to deal with editors and reporters, and the often unfair bad rap that PR has to overcome. [...]

]]> By: PR Isn’t The Enemy | davefleet.com http://www.pr-squared.com/index.php/2009/03/why-so-sensitive/comment-page-2#comment-5390 PR Isn’t The Enemy | davefleet.com Tue, 14 Apr 2009 12:01:12 +0000 http://www.pr-squared.com/index.php/2009/03/why-so-sensitive#comment-5390 [...] painful - both to the recipients of the spam pitches and to honest practitioners like Shel, Todd and [...] [...] painful – both to the recipients of the spam pitches and to honest practitioners like Shel, Todd and [...]

]]> By: Dana Smith http://www.pr-squared.com/index.php/2009/03/why-so-sensitive/comment-page-2#comment-4900 Dana Smith Wed, 01 Apr 2009 04:45:02 +0000 http://www.pr-squared.com/index.php/2009/03/why-so-sensitive#comment-4900 I have to just chuckle at these overwrought diatribes. Who do these "journalists" turn to when they need to file a story on deadline? Who do they rely on to get a story first? Turn a rumor into a fact? While the power balance usually tips toward the media, it's always fun to watch the scales shift the other way every once in a while. And when those pundits publish their books and try to get on GMA to pull product on Amazon? Yeah, you know who they call. A closing thought: Has Twitter not revealed more sharply than one could ever imagine just how much these same people thrive on and excel at self promotion? I have to just chuckle at these overwrought diatribes. Who do these “journalists” turn to when they need to file a story on deadline? Who do they rely on to get a story first? Turn a rumor into a fact? While the power balance usually tips toward the media, it’s always fun to watch the scales shift the other way every once in a while. And when those pundits publish their books and try to get on GMA to pull product on Amazon? Yeah, you know who they call.

A closing thought: Has Twitter not revealed more sharply than one could ever imagine just how much these same people thrive on and excel at self promotion?

]]> By: simoncmason (simoncmason) http://www.pr-squared.com/index.php/2009/03/why-so-sensitive/comment-page-2#comment-4759 simoncmason (simoncmason) Sat, 28 Mar 2009 17:45:11 +0000 http://www.pr-squared.com/index.php/2009/03/why-so-sensitive#comment-4759 <strong>Twitter Comment</strong> <a href="http://twitter.com/simoncmason" title="Twitter Comment" rel="nofollow"> <div title="simoncmason (simoncmason)" style="float:left;margin-right:10px;padding:0;width:60px;height:60px;background:url(http://www.pr-squared.com/wp-content/plugins/chatcatcher/picbg.jpg) no-repeat top;cursor:hand;"> </div> <div title="simoncmason (simoncmason)" style="float:left;margin-left:-70px;margin-right:10px;padding:0;width:60px;height:60px;background:url(http://purl.org/net/spiurl/simoncmason) no-repeat top;cursor:hand;"> </div> </a> #blogathon post no.4 - [link to post] - hitting my stride now.<br /><br /> - Posted using Chat Catcher Twitter Comment


#blogathon post no.4 – [link to post] – hitting my stride now.

– Posted using Chat Catcher

]]> By: Simon Mason http://www.pr-squared.com/index.php/2009/03/why-so-sensitive/comment-page-2#comment-4758 Simon Mason Sat, 28 Mar 2009 17:36:17 +0000 http://www.pr-squared.com/index.php/2009/03/why-so-sensitive#comment-4758 While I think PR industry associations could take a lead in accrediting practitioners on the basis of qualifications and experience, this could lead to a staler industry. The relative lack of regulation leads to innovative/risky/edgy campaigns. In any case even strict regulation would not stop the potshots - how often are lawyers referred to as sharks, or accountants a bean counters? The changeover from offline to online PR and Marketing is causing the industry some pain but far from killing it, it is revitalising it and bring the best practitioners to the fore. Those who love blasting pitches to bought lists of journalists seem unlikely to retain good clients for long - as the results they get diminish year on year. While I think PR industry associations could take a lead in accrediting practitioners on the basis of qualifications and experience, this could lead to a staler industry. The relative lack of regulation leads to innovative/risky/edgy campaigns.

In any case even strict regulation would not stop the potshots – how often are lawyers referred to as sharks, or accountants a bean counters?

The changeover from offline to online PR and Marketing is causing the industry some pain but far from killing it, it is revitalising it and bring the best practitioners to the fore.

Those who love blasting pitches to bought lists of journalists seem unlikely to retain good clients for long – as the results they get diminish year on year.

]]> By: Scott Gulbransen http://www.pr-squared.com/index.php/2009/03/why-so-sensitive/comment-page-2#comment-4756 Scott Gulbransen Sat, 28 Mar 2009 16:04:39 +0000 http://www.pr-squared.com/index.php/2009/03/why-so-sensitive#comment-4756 Great points made here. The "death of PR" has been greatly exaggerated for a while now. The bottom line is those who take the profession as a profession will continue to build relationships and do well for their clients or their company. So many of the so-called "experts" in social media today are devoid of actual proof to the points their making. At the end of all of this, as social media solidifies and matures, I have a feeling a majority of the so-called "experts" will have been as wrong as those who said back in the late 1970s that the VHS format could not survive against Beta-max. Boy, did I just age myself! Great points made here. The “death of PR” has been greatly exaggerated for a while now. The bottom line is those who take the profession as a profession will continue to build relationships and do well for their clients or their company. So many of the so-called “experts” in social media today are devoid of actual proof to the points their making.

At the end of all of this, as social media solidifies and matures, I have a feeling a majority of the so-called “experts” will have been as wrong as those who said back in the late 1970s that the VHS format could not survive against Beta-max.

Boy, did I just age myself!

]]> By: Carter http://www.pr-squared.com/index.php/2009/03/why-so-sensitive/comment-page-2#comment-4735 Carter Fri, 27 Mar 2009 22:15:12 +0000 http://www.pr-squared.com/index.php/2009/03/why-so-sensitive#comment-4735 Taking the "what counsel would we give to our clients" tack, I find it difficult to disagree with this post. One of the hard lessons the dawn of social media has burned into all of us [well, hopefully most of us] is that the Internet is forever. Anger and self-righteousness may be our first response, may even be a justified one, but there are enough cautionary tales spread across the blogatwittofacebooksphere to give us pause. Every time I have a discussion with a client about responding to a blog post or comment, the counsel usually involves an appeal to logic and restraint. I don't think this post argues for silence, it makes the case for a grain of salt. Taking the “what counsel would we give to our clients” tack, I find it difficult to disagree with this post. One of the hard lessons the dawn of social media has burned into all of us [well, hopefully most of us] is that the Internet is forever. Anger and self-righteousness may be our first response, may even be a justified one, but there are enough cautionary tales spread across the blogatwittofacebooksphere to give us pause. Every time I have a discussion with a client about responding to a blog post or comment, the counsel usually involves an appeal to logic and restraint. I don’t think this post argues for silence, it makes the case for a grain of salt.

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