Welcome, @Oprah!
I’ve seen a lot of great write-ups about the lessons-learned of “Ashton vs. CNN” and “Oprah Joins Twitter!” I’ve seen scores of Twitterati bemoan the Tipping Point which faces our beloved service. The hordes are coming!
I’m not going to write anything to add to the overheated debate nor could I add more value than @ckEpiphany or Geoff Livingston and Kami Huyse.
I’m just gonna repeat what I said on Twitter:
It’s OKAY if “everyone joins Twitter.” You still only need follow your friends & allies. No one’s gonna *make* you follow @Oprah.
That’s the beauty of an opt-in service.
There’s more good news, though, which I haven’t seen mentioned by other pundits: with millions of new consumers joining Twitter, brands will have more incentive to set up listening posts in Social Media.
Posted on: April 20, 2009 at 11:32 am By Todd Defren




I find Twitter unnecessary….I feel like it’s basically Facebook for celebrities. They update their status and keep people posted. I know you do not have to follow them and what they are doing, but let’s face it celebrities are going to take over Twitter and ruin it for the people who have it. If I talk to my friends everyday I don’t feel the need to check on them on Twitter.
You make a great point about what it means to be on Twitter- that you don’t have to follow or have conversations with someone if you don’t want to.
On the other hand, I can see where everyone is coming from when they lament the increase in celebrities and brands on Twitter. People like to feel special, and before Twitter’s boom, it was a special and exclusive place for the social media savvy. What I wonder is: Will there ever be a way to balance the benefits of an all-inclusive conversation with the perks of feeling like you’re special/in the know?
100% agree, Todd. Bring more celebrities like Oprah on to Twitter. I don’t have to follow her, but it makes my marketing job just a little bit easier!
Bryan | @BryanPerson
Celebrities have to ruiin things at some point…twitter will be overcapacitated by them now….how nice is that!
Yes, they have the wonderful power to do that. I am finding it strange how athletes sit in locker rooms and “tweet” thinking the owner or coach isn’t going to find out. Unless you are the owner of the Dallas Mavericks and do it yourself.
Spot on, Todd. Just because the Public Timeline will be noisier and more prevalent with celebrities, it isn’t touching my feed.
DW