PR for Inbound Marketing

Imu_prof125x125You saw that blog post title and got all excited, right?  Thinking you’ll get the answer if you keep reading?

Sorry to disappoint you, but that’s not happening in this post.  However, I would be happy to talk to you about how to use PR for Inbound Marketing — using techniques such as blogging, social media and SEO to get more leads — next week.  All you need to do is register for Hubspot’s Inbound Marketing University (IMU).  Bonus?  This session also includes my friend Laura “Pistachio” Fitton, discussing “Twitter for Business.”  She’s wicked smaht, as we say in Boston.

IMU is a free marketing retraining program for marketing professionals — as well as marketers between jobs — looking to gain new skills to get ahead in the competitive workforce.  (Intrigued?  Check out any of the previous 11 IMU webinars.)

So far Hubspot has provided 13,000 hours of free class time, with 1,000 people applying for a certification exam at the end of the classes.  There are now 500 Inbound Marketing Certified Professionals around the world.

Disclosure: Hubspot is a former SHIFT client, and we (obviously) maintain a close relationship.  Definitely one of our more fun & exciting client launches!

Posted on: August 6, 2009 at 5:16 pm By Todd Defren
7 Responses to “PR for Inbound Marketing”


  • I like hubspot they are always teaching valuable lessons which we can all learn from!

  • Thanks for that. I was just looking at Hubspot again yesterday but didnt see links to these. Think I’ll sit down with the morning cup of joe and watch a couple.

  • Peter says:

    I’m registering for the event now.

    We cover Twitter and social media for PR in our FREE twitter for business training video. We have 8 strong techniques in that video about PR.

    Apologies for the plug, but it is free.

    Peace and light

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