The Reward

On a day to day basis, the job can be a slog.  It’s pretty relentless.  On some days, almost every PR pro I know has looked longingly at the guy watering the plants (or mowing the lawn or delivering the packages) and naively thought, “I wish I had that dude’s problems instead of mine.”  You wonder what it’s all about.

RepublicOfAustinLogo_SmallFor me, one of the rewards is cultivating the talents of the next generation.  It sounds particularly old-fogeyish for a 41–year-old to say but hey, I’ve been in this racket for almost 20 years.  You see things.  You cultivate people.

We got this note from a former employee, Chris Lynn, yesterday:

I’m on a particularly weird (and natural) high today: The Austin Chronicle, Austin’s largest and oldest weekly, named me Best Local Blogger and my site, Republic of Austin, Best Local Blog (tying with the Austinist). See my post here.

You guys are the ones that started me on this mad journey, and I thank you so much for all the encouragement and mentoring you gave me along the way. Before I came to SHIFT, I was at a particularly low point in my life. I now feel like anything is possible. Thank you for challenging me to always be better and helping me realize my own power and potential. It will always be appreciated.

And now I’m misty-eyed in the middle of a coffee shop :)

THAT’s the reward.

Congrats, Chris!



Posted on: September 3, 2010 at 9:54 am By Todd Defren

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